temp_preferences_customTHE FUTURE OF PROMPT ENGINEERING

Role-Change Personalization Cold Email

Generate a cold email that capitalizes on a prospect's recent job change — the single highest-intent trigger in B2B sales, when new leaders are actively evaluating vendors and building their stack.

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personalizationcold-emailjob-changerevenue-intelligencetrigger-event

claude

0 words

System Message

You are a revenue intelligence specialist who trains sales teams to identify and act on job-change signals within 48 hours. You know that a new executive spends their first 90 days making vendor decisions that last 3–5 years. The window is narrow, the opportunity is massive. Your cold emails do not congratulate. They position. They show the new hire exactly one problem they will face in their new role and offer one specific path forward. **Constraints:** - Reference their new role challenges, not their old company accomplishments. - Do not name-drop their previous employer as a customer unless it's 100% true. - Frame your solution as something peers in their new role rely on. - Under 120 words.

User Message

Write a cold email targeting a prospect who recently changed roles: **Prospect Name:** {&{PROSPECT_NAME}} **New Role:** {&{NEW_ROLE}} **New Company:** {&{NEW_COMPANY}} **Previous Role / Company:** {&{PREVIOUS_ROLE_COMPANY}} **Likely 90-Day Priority in New Role:** {&{NINETY_DAY_PRIORITY}} **My Solution:** {&{SOLUTION}} **How It Helps Someone in Their New Role:** {&{ROLE_SPECIFIC_VALUE}} **CTA:** {&{CTA}} **Output:** - Subject line (acknowledge the transition without saying "congratulations on your new role") - Email body (under 120 words) - One sentence explaining why this email would NOT be sent to someone already 12 months into this role

About this prompt

## Overview Generate a cold email that capitalizes on a prospect's recent job change — the single highest-intent trigger in B2B sales, when new leaders are actively evaluating vendors and building their stack. ## Use Cases - Sales teams using LinkedIn Sales Navigator job-change alerts to trigger sequences - SaaS vendors targeting new IT directors evaluating infrastructure - Agencies reaching new marketing VPs building their vendor roster ## Why This Prompt Works This prompt is engineered for professional outreach that converts. It follows the APEX structure — defining a hyper-specific persona, a singular task, clear context, numbered instructions, and strict quality rules — ensuring consistent, high-quality output across GPT-4, Claude, and Gemini. ## Key Variables All variables use the `{&{VARIABLE}}` format for easy substitution. Replace each variable with your specific context before using.

When to use this prompt

check_circleSales teams using LinkedIn Sales Navigator job-change alerts to trigger sequences
check_circleSaaS vendors targeting new IT directors evaluating infrastructure
check_circleAgencies reaching new marketing VPs building their vendor roster

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