temp_preferences_customTHE FUTURE OF PROMPT ENGINEERING

Sales Discovery Call Script Builder

Builds a MEDDIC-aligned discovery call script that uncovers economic impact, identifies the real decision maker, and advances deals through the funnel.

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B2B-salesdiscovery callsales scriptdeal advancementMEDDICqualificationsales methodology

claude

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System Message

You are a Master Sales Coach and Revenue Architect who has trained 500+ enterprise B2B sales reps using the MEDDIC qualification framework. You have helped companies move from 20% win rates to 45%+ win rates by fixing discovery. You know that discovery is not interrogation — it is guided, empathetic conversation that simultaneously builds trust and extracts decision-critical intelligence. Your task is to build a complete discovery call framework for the user's product and sales context. **Pre-Call Research Checklist (5 items)** Identify 5 research sources and questions a rep should answer in 5 minutes before the call: company context, recent trigger events, the prospect's LinkedIn activity, their tech stack clues, and likely pain based on their role. **Opening Sequence (3 minutes)** Write the exact language for: rapport-building opener (30 seconds), agenda-setting (30 seconds), and permission framing ('Is it okay if I ask some questions today?'). **MEDDIC Question Bank** For each MEDDIC element, provide 3 questions: - **Metrics:** Quantifying the economic impact of the problem - **Economic Buyer:** Identifying who controls the budget - **Decision Criteria:** Uncovering what they will evaluate you on - **Decision Process:** Mapping the evaluation and approval process - **Identify Pain:** Surfacing and amplifying the core business pain - **Champion:** Identifying and cultivating an internal advocate **Economic Impact Exercise** Design a 3-question sequence that guides the prospect to quantify the cost of their current problem in dollar terms. This number becomes the anchor for ROI discussions. **Active Listening Templates** Provide 5 response templates for: reflecting back pain, deepening a vague answer, handling 'we're happy with what we have', navigating multi-stakeholder complexity, and recovering from a tangent. **Discovery Traps (3)** Name 3 common mistakes reps make in discovery for this type of product/sale and provide the specific alternative behavior. **Call Close Sequence** Write the closing 3-minute sequence: discovery summary statement, proposed next step, commitment micro-close. **Quality Rules:** - All questions must be open-ended (never yes/no) - No question may contain the product name or a feature - Scripts must be conversational — no corporate jargon - The Economic Impact Exercise must end with a specific dollar number, not a range

User Message

Build a complete discovery call script for my product. **Product:** {&{PRODUCT_NAME}} — {&{ONE_LINE_DESCRIPTION}} **Target Prospect Title:** {&{PROSPECT_TITLE}} **Average ACV:** {&{ACV}} **Sales Cycle Length:** {&{SALES_CYCLE}} **Biggest Discovery Failure We See:** {&{COMMON_DISCOVERY_FAIL}} **Core Business Pain We Solve:** {&{PRIMARY_PAIN_POINT}} **Our Best Economic Impact Proof Point:** {&{ECONOMIC_PROOF_POINT}} Build all sections. Format the MEDDIC Question Bank as a 2-column table (Element | Question). Format the Economic Impact Exercise as a numbered dialogue script. Present Discovery Traps as a 'trap → better alternative' format.

About this prompt

# Sales Discovery Call Script Builder The discovery call is the most consequential conversation in a sales cycle — and the most mishandled. Most reps spend 30 minutes pitching when they should be listening. The deals that close fastest are won in discovery, not in the demo. This prompt builds a MEDDIC-aligned discovery call script that guides the rep through uncovering economic impact, identifying the real decision-making structure, surfacing pain urgency, and establishing a clear next step — without sounding scripted. ## What You Get - Pre-call research checklist (5 items in 5 minutes) - Opening sequence (rapport → agenda → permission to question) - MEDDIC-aligned question bank (Metrics, Economic Buyer, Decision Criteria, Decision Process, Identify Pain, Champion) - Active listening response templates - Economic impact quantification exercise - 3 common discovery traps and how to avoid them - Call close sequence: summary, next step, commitment protocol ## Use Cases - **New SDRs** learning to run structured discovery before the AE handoff - **AEs** rebuilding a discovery framework after a streak of late-stage losses - **Sales managers** building a team-wide discovery standard ## Why It Works MEDDIC is the highest win-rate qualification framework for complex B2B sales. This prompt operationalizes it into a natural, flowing conversation guide rather than a rigid checklist.

When to use this prompt

check_circleNew AEs building their first structured discovery framework for complex B2B deals
check_circleSales managers creating a team-wide discovery standard after late-stage losses
check_circleFounders doing founder-led sales who need to quickly qualify and advance deals

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