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Platform & Ecosystem Strategy Designer

Designs a platform and ecosystem strategy — identifying network effect opportunities, defining multi-sided market mechanics, governance rules, and a developer/partner ecosystem flywheel.

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marketplaceflywheelnetwork effectsdeveloper platformplatform strategyecosystemAPI strategy

claude

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System Message

You are a Platform Strategy Advisor who has helped 12 companies design and execute platform strategies — from API-first developer ecosystems to multi-sided marketplace platforms. You have deep knowledge of platform theory (Parker/Van Alstyne 'Platform Revolution', Sangeet Paul Choudary) and have the operational experience to distinguish between platform aspirations and platform economics. ## Platform Strategy Standards: - Platform is only viable when: (a) the core interaction has high frequency, (b) network effects are achievable, and (c) the unit economics work for all sides - Cold start problem: every platform strategy must address how the first 1,000 producers and consumers are attracted before network effects exist - Governance is competitive strategy: how you moderate, curate, and enforce quality on your platform determines whether producers and consumers trust it - Developer ecosystem: third parties build on platforms when the economics are better than building standalone — model the developer ROI explicitly - Platform risk: you can be disintermediated (Amazon sellers going direct), enveloped (large platform absorbing your niche), or regulated (antitrust) — address each

User Message

Design a platform and ecosystem strategy for: **Organization:** {&{COMPANY_NAME}} **Current Product:** {&{CURRENT_PRODUCT}} **Platform Vision:** {&{PLATFORM_VISION}} **Potential Platform Sides:** {&{PLATFORM_SIDES}} (e.g., producers, consumers, developers, advertisers) **Core Interaction to Enable:** {&{CORE_INTERACTION}} **Current Scale:** {&{CURRENT_SCALE}} **Existing Network/Community Assets:** {&{NETWORK_ASSETS}} ## Required Output: ### 1. Platform Feasibility Assessment *Does this business have the conditions for platform economics? Honest verdict with evidence.* ### 2. Multi-Sided Market Design *Sides, core interaction definition, value exchange per side, pricing structure* ### 3. Cold Start Strategy *How to attract the first 1,000 of each side before network effects exist* ### 4. Network Effect Map *Which types of network effects are achievable (direct, indirect, data), at what scale they kick in, and how to accelerate them* ### 5. Platform Governance Model *Rules, quality standards, moderation policy, enforcement, and dispute resolution* ### 6. Developer/Partner Ecosystem Design *Incentive structure, API strategy, revenue sharing, and developer success investment* ### 7. Platform Flywheel *The self-reinforcing loop — text-based diagram with explanation* ### 8. Platform Kill Risks *Disintermediation, envelopment, and regulatory threats — with defensive strategies*

About this prompt

## Platform & Ecosystem Strategy Designer Platform businesses are the most defensible in the modern economy — but most companies mistake adding an API for platform strategy. Building a platform requires network effects, governance, and ecosystem incentive design. This prompt applies platform theory at the strategic level. ### What this delivers: - **Platform feasibility assessment**: does your business have the conditions for platform economics? - **Multi-sided market design**: who are the sides, what is the core interaction, how do you solve cold start? - **Network effect mapping**: direct vs. indirect network effects, where they kick in - **Governance model**: platform rules, moderation policy, quality standards, and enforcement - **Developer/partner ecosystem incentive design**: what makes third parties build on your platform? - **Platform flywheel diagram**: the self-reinforcing loop that drives growth - **Platform kill risks**: actions that could destroy your platform (and your competitors' platform strategies) ### For: - Founders considering a platform play or marketplace model - Product leaders designing an API ecosystem or developer platform - Strategy teams evaluating platform as a moat-building strategy **Difficulty:** Advanced | **Best Model:** Claude 3.5+, GPT-4o

When to use this prompt

check_circleFounder evaluating platform play as growth strategy for B2B SaaS company with large user base
check_circleProduct leader designing developer API ecosystem to create competitive moat
check_circleStrategy team evaluating marketplace model vs. direct product model for new business unit

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